Tag Archives: Beer

What’s Brewin’ – Amstel Beer – XLight

WHITE PLAINS, NY – Heineken  USA recently launched Amstel XLight in three markets – Boston, Arizona and Texas. It’s a light brew – 90 calories and two grams of cards, 4.2% ABV. The goal is to set a new standard for a session able, premium beer with full flavor not found in other ‘light’ offerings.

This beer meets its goal of delivering premium imported beer taste while meeting the needs of those with active lifestyles and offering refreshing flavor. It’s a low-cal, low-carb beer that is available in 6-pack bottles, 12-pack cans and bottles, and a 24oz. single serve can. It will be bolstered with a marketing campaign around the slogan:  “90 Cals, 2 Carbs. Finally, an Extra Light Beer with Great Taste.”

Amstel’s brewing tradition in Amsterdam dates to 1870. Visit www.amstelxlight.com

What’s Brewin’ – Harpoon UFO Big Squeeze Summer Shandy

Perfect on a hot summer night, Harpoon’s UFO Big Squeeze Summer Shandy has an orange tint that hints at its sweetness and tart overtones. Shandy style indicates beer with added grapefruit juice. This seasonal offering has a foamy head and citrus nose. You’ll taste the sweetness and tartness of the grapefruit, the wheat malt and enjoy a different twist on beer. It’s 4.5 percent alcohol and a perfect summer quencher. Check out http://www.harpoonbrewery.com